Uofsc students: Division of affairs and academic support

The goal of this work was to show campus life as it actually feels. I photographed students in real moments, creating a feed that felt welcoming, current, and student-centered. The content ranges from everyday campus life to events, social segments, and quick-turn reels that capture the energy of being at South Carolina. The result is a consistent visual voice that feels genuine and connected to the student body.

Services: Photography + Social Media Content + On-Campus Storytelling

I created social media content that sounded like students and reflected real campus life. The posts highlighted everyday moments, inside jokes, game day energy, and the small things students connect over. Several of these posts reached well over 100,000 views, with top posts in October reaching more than 300,000. The engagement showed that students recognized themselves in the voice of the account.

Short-form social videos focused on real student reactions and everyday moments. Some are planned, others are spontaneous, but all are casual and connected to student life. Made for TikTok and Reels to keep the voice current and relatable.

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Uofsc students: Division of affairs and academic support

The goal of this work was to show campus life as it actually feels. I photographed students in real moments, creating a feed that felt welcoming, current, and student-centered. The content ranges from everyday campus life to events, social segments, and quick-turn reels that capture the energy of being at South Carolina. The result is a consistent visual voice that feels genuine and connected to the student body.

Services: Photography + Social Media Content + On-Campus Storytelling

I created social media content that sounded like students and reflected real campus life. The posts highlighted everyday moments, inside jokes, game day energy, and the small things students connect over. Several of these posts reached well over 100,000 views, with top posts in October reaching more than 300,000. The engagement showed that students recognized themselves in the voice of the account.

Short-form social videos focused on real student reactions and everyday moments. Some are planned, others are spontaneous, but all are casual and connected to student life. Made for TikTok and Reels to keep the voice current and relatable.

back to projects